Latest Articles

A mess of tabloids featuring David Bowie on the cover.
Community

From the President: We Hear Tomorrow Coming

January 14, 2016
The passing of music icon David Bowie brought an outpouring of memories of his music, his style and his shape-shifting persona. But amidst the tributes and retrospectives, one snapshot stood out to me as indicative of not only who Bowie was as an artist, but…
Football helmets on a shelf
Ecosystem

Advancing Safety in Youth Football And Other Sports

December 23, 2015
A sobering question that has haunted sports columns and editorial pages is now making its way to movie theaters across the country: Is America’s most popular sport also its most dangerous? Despite record-setting television ratings and multi-billion dollar revenues, the National Football League is plagued…
Mullen Lowe employees gather around a buffet table, celebrating a company milestone.
Entrepreneurship

Mullen Lowe’s Approach to Advertising & Creativity

December 18, 2015
It’s an age-old question: How do you build a reputation for creativity in an industry that is—at its core—creative? For Mullen Lowe, one of the top ad agencies in the world, the answer lies in thinking differently. About everything. “Fundamentally, Mullen Lowe believes that creativity…
A group of women look at an old newspaper
Community, Diversity & Inclusion

Remembering the Past to Shape the Future

December 18, 2015
Read how the Innovation Quarter partnered with local groups to commemorate the history around the former tobacco factories.  Winston-Salem’s history as a center of the tobacco industry from the late 1800s through the end of the 20th century is well-documented. Some of the history you…
Graham Treakle Shares Lessons from a Triad Startup Weekend
Ecosystem, Entrepreneurship

Four Tips for Starting a Startup

November 23, 2015
Graham Treakle Shares Lessons from a Triad Startup Weekend Graham Treakle is no stranger to startups. For the past two years, he has run operations for a startup called Pass the Plate, an app that makes charitable giving easy by helping users make and track…
Ecosystem

How Winston-Salem Made Itself Into a Top 10 Digital City in 2015

November 6, 2015
More than a few eyebrows were raised recently when Winston-Salem officially gave itself the motto of “City of Arts and Innovation.” That’s a lofty goal, after all. But, in reality, Winston-Salem has been long recognized as a leader in both the arts and innovation. For…
Keith Vest, founder of The Variable.
Entrepreneurship

“Reformed” Ad Agency Moves to Plant 64

October 6, 2015
If you ask Keith Vest how to solve a problem, you’ll likely get an answer that reveals his bent toward unconventional creativity. Vest is president of The Variable, a “reformed ad agency” that will be moving its operations to Wake Forest Innovation Quarter this summer.…
Ecosystem

Innovation Engine Joins the Innovation Quarter Community

October 6, 2015
There is a new kid on the innovation block. The Center for Design Innovation (CDI), a new Wake Forest Innovation Quarter tenant, celebrated the grand opening of its new facility on Sept. 23. Located on a four-acre tract at 450 Design Avenue off Rams Drive,…

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