Virtual: Capital Raise INFORM Workshop

Join us for our 2-part Capital Raise INFORM Workshop Series led by Hal Eason and Will Johnson. This series will introduce the various methods and strategies for raising capital from angel, to Kickstarter to institutional investing.
This is a two-part series where each session will cover different sets of topics surrounding capital raise.
Register here to receive the Zoom Links.
What Will I Learn?
1. Capitalization Strategy
How to develop a capital strategy for the full lifecycle of your company
2. Seed Capitalization Options
Sources, securities, and solicitation
3. Building the Bonfire
How to plan and execute a successful raise
4. The Dance
How to engage with investors and drive to a close
Session 1 goals: Strategy of planning how much to raise, when to raise, the timeline for development needs, determine your round and discuss realistic timing to raise.
Session 2 Goals: Tactical – cover sources of capital
Crowdfunding
Friends and family
Individual investors
Angel networks
Quasi institutional angels
What Can I Expect?
Every INFORM Workshop Series is curated with our ever scaling community of established entrepreneurs in mind. Each 2-part workshop is open to the public with an audience of local professionals and entrepreneurs who are hungry for knowledge across different topics from marketing and technology to human resources and more. We bring in high caliber industry experts from across the U.S. to share their knowledge and experience through hands-on workshops.
Each workshop is divided into several tracks offering different concentrated topics that allow you to choose where your time is best invested. Start off your day with coffee or hot tea at home before logging onto this virtual event with so many professionals who are also ready to learn the best practices in technology development.
ABOUT THE SPEAKERS:
Hal Eason, Serial Entrepreneur and Investor
Hal Eason is a serial entrepreneur and investor whose ventures have included biotech startups, software companies, and a rental real estate business. He has a passion for coaching and developing entrepreneurs and emerging leaders. He holds an M.B.A. with High Distinction from Harvard Business School, a Master of Divinity degree from Southwestern Baptist Theological Seminary, and a B.A. from Vanderbilt University. Hal currently serves on the executive teams of Foenestra Corporation, a technology spin-out company from Wake Forest University, and Vertigo Media Inc., a Charlotte-based mobile app company.
Will Johnson, VP at Salem Investment Partners
Mr. Johnson currently is Vice President at Salem Investment Partners. He is responsible for deal origination and portfolio monitoring with 8-10 companies within his portfolio, a $170MM SBA-licensed investment fund focused on providing mezzanine debt to the lower-middle market across the eastern US. Prior to working at Salem, Will led investments for Rocky Point Ventures in Austin, TX. Will has a passion for investing in private companies including seed stage through leveraged buyouts as well as private equity and VC funds.